Freelance CRO & UX & Web Analytics Expert (July 2009 - Present)
I'm focused on helping companies get more revenue from their website.
Conversion Optimization: CRO Audits, CRO Process, A/B and MVT Testing, Consultation & Supervision
User Experience Wireframes and Mockups, Usability Testing & Audits, Online Surveys, Consultation & Supervision
Web Analytics: Google Analytics Audits & Implementation, Web Analytics Analysis, Consultation & Supervision
Conversion Optimization Expert & UX Designer - Invia.cz (December 2012 - April 2015)
Invia.cz is the biggest online travel agency in Czech Republic and Slovakia
Oldrich was responsible for the strategy, process and implementing conversion optimization at Invia.CZ/SK/HU websites and other websites owned by the company. He prepared testing hypothesis, design solutions and analyzes test results. Also, he participated in UX solutions at other websites owned by Invia.cz.
Optimization Expert - Optimics (March 2010 – November 2012)
Optimics is the first Czech agency focused exclusively on web & customer analytics, conversion optimization and UX.
At Optimics Oldrich worked on conversion optimization projects for the most of the company's clients. He also participated in website redesigns (UX, wireframes, IA) and other online business projects such as lead scoring, online marketing strategy, advanced web analytics, usability testing, etc.
Junior Account Manager - eBRÁNA (July 2009 – March 2010)
eBRÁNA is the Czech web developer specialized primarily in small business websites.
At eBRÁNA Oldrich took care of communication between clients and developers and participated in webdesign, copywriting and online campaigns optimization.